Our Team.

EYEGUAR is the fusion of radical creativity and uncompromising execution—founded by Elias Milanovic and visually shaped in collaboration with Seda Sayar. Together, they form the driving force behind a new chapter in eyewear history.

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From an idea sparked in October 2022 to over 100 revolutionary designs today, EYEGUAR was built with one goal: to disrupt the ordinary and redefine the limits of high-end eyewear. While Elias leads the vision, product direction, and strategic execution, Seda transforms concepts into stunning 3D renders that balance futurism with timeless precision. Her architectural eye and digital finesse have become the aesthetic backbone of the brand.

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Supporting this core duo is a powerful, lean infrastructure:

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• A certified manufacturing partner based in Asia, capable of handling scalable production while meeting elite standards.

 

• An outsourced fulfillment center in Asia, quality-verified to ensure premium logistics and safe global delivery.

 

• A Swiss-based trademark attorney, safeguarding the brand’s intellectual property across markets.

 

• A financial controller (external) to ensure transparent, efficient fiscal operations.

 

• An AI-powered outreach and client success system SEAL that handles first-contact cold outreach, catalog distribution, and early-stage CRM. System seamlessly integrates with our on-demand human closers for high-level negotiations and custom contracts.​

 

Together, we operate with precision, efficiency, and elegance—ensuring that every touchpoint, from first impression to final shipment, reflects the prestige EYEGUAR stands for.

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We are more than a design brand.
We are a syndicate of style, scale, and strategic alignment.
And this is just the beginning.